Providing an organizational performance evaluation model with creativity and innovation approach in higher education

Document Type : Original Article

Authors

1 PhD student, Department of Public Administration, Comparative and Development, Islamic Azad University, Ardabil Branch, Ardabil, Iran.

2 Assistant Professor, Department of Human Resource Management, Ardabil Branch, Islamic Azad University, Ardabil, Iran.

3 Assistant Professor, Department of Human Resource Management, Ardabil Branch, Islamic Azad University, Ardabil, Iran

Abstract

Background and Objective: The current research is presented with the aim of evaluating the organizational performance model with the design of creativity and innovation in higher education. Program Due to the rapid growth and development of technology, organizations can remain in the field of competition by designing their activities based on creativity and innovation. Universities are also exempted from this issue and should draw their performance based on creativity and innovation to compete with other universities.
research methodology: In terms of the nature of the data, the research is of qualitative type in the style of data base. The participants of the research were university faculty members (with at least 5 years of service experience and at least a doctorate degree), and the sample size after theoretical saturation was 12 people and in a purposeful judgment. selected. Data collection was done through semi-structured interview and data analysis using thematic method (open coding, axial coding and selective coding) and using MAXQDA software.
Findings: Based on the analysis of interviews, 247 codes were obtained in the open coding stage, which were reduced to 112 basic codes after removing similar codes, and finally these codes were categorized into 33 subcategories. Finally, based on the systematic approach in database theory, the codes and categories identified in six core classes include; Causal conditions (encouraging human resources, teamwork, support for change, support for free thinking, and funding); background conditions (creative and innovative culture, creative and innovative human resources, knowledge management, managers' support, existence of creative and innovative laws); central category (organizational performance, efficiency, productivity, creativity and innovation); Intervening factors (geography of the university, ranking of the university, number of students, courses of study, fields of study, scientific degree of professors, easy access, low cost, high chance of employment after graduation); Strategies (monitoring and evaluation, acceptance of change, accountability, learning culture, decentralization in the organization, talent management, planning); And the consequences were placed.
Conclusion: The consequences of performance evaluation with creativity and innovation approach in higher education can include; Improving the position of the university at the national and international level, increasing efficiency, increasing productivity, providing services to industries, meeting the needs of society, etc.

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